Shopping for baby clothes on a budget is a lot easier than you might think. Some parents may spend about $50 per month on baby clothing for the first year, but we’ve got advice on how you might be able to lower that number. 

Stores that you might shop at every week, like Target, Walmart or Marshalls, have cheap baby clothes with lots of options for both boys, girls and gender neutral. 

But there are a lot of stores out there, both brick and mortar and online, that have great budget baby clothes. And you don’t have to make concessions on style or quality to save big. You can still get organic, hypoallergenic, fashionable clothing without paying an arm and a leg. 

When looking for cute cheap baby clothes, keep an eye out for stores that have frequent sales, like Old Navy and Baby Gap. If you’re searching for designer brands, online retailers like Zulily and Zappos offer high-quality brand names for less. It’s a great idea to check these online retailers for special occasion outfits, like for birthdays and holidays.

And don’t forget to check stores like The Children’s Place, carter’s, BuyBuyBaby and OshKosh B’gosh for cheap kids’ clothes as well. These stores have great sales and can cater to your specific style, no matter what that is. 

We’ve compiled a list of 20 stores where shoppers can find the best cheap baby clothes. Read on for many suggestions on how to build your baby’s wardrobe for bargain prices. And check out more advice on how to choose products for baby.


Best for Basics: Gerber

Gilber Childrenswear
Image: GerberChildrenswear.com

When it comes to building a wardrobe for your baby, start with Gerber. They’ve got differently sized packs of onesies in different styles and colors, take-home sets, pajamas, accessories like mittens and socks and more. The selection is great.

Why We Love It: Gerber is a trusted brand in baby accessories. The site has much more than basics, but we think the basics at Gerber have the widest selection, including organic options. 

Onesie sets cost about $13.99 to $21.99. Pajamas are about $10.99 to $15.99, or $13.99 to $26.99 for a set. Take home sets cost about $26.


Best for Layette Sets: Walmart

Canis 2Pcs Baby Girls Kids Flower T-Shirt
Image: Walmart.com / Canis

Choose from many different patterns for your brand new addition at Walmart. Whether you’re going for florals, woodland creatures, gender neutral or something else, you’ll find the perfect layette set to bring home baby.

Why We Love It: Walmart offers layettes in different sizes and many different patterns. They’re all super cute and original.

Layettes run from about $44 to $74. 


Best Quality: Nordstrom Rack

Nike Futura Romper
Image: Nordstrom.com / Nike

Nordstrom Rack carries some of the best-quality clothing for major discounts. The store sells brands like Petit Lem, 7 for All Mankind, Jessica Simpson, Nicole Miller New York, Nike, Adidas and more for babies. 

Why We Love It: Nordstrom Rack carries brands you trust for a fraction of their normal prices. You’ll be dressing your baby in high-quality, trendy clothing that will last long enough to become hand-me-downs for a future baby sis or bro.

Outfits typically range from about $11 to $17. Separates can cost less than $6. 


Best for Gender Neutral: Target

Cloud Island Baby 3pk Zip-Up
Image: Target.com / Cloud Island

Target allows you to search for baby clothing using the categories of girls, boys or gender neutral. Target carries a huge selection of gender neutral items from brands like Burt’s Bees, Cloud Island, carter’s, Honest, Gerber and more. They’ve also got plenty of organic options.

Why We Love It: Target’s website filters allow you to search for what you really want, whether it’s for boys, girls, gender neutral, by brand and more.

Multi-packs of onesies span from about $8 to $16. Pajamas range from about $8 to $36. 


Best for Selection: Amazon

Cubcoats Kids 2 in 1 Pullover Sweatshirt with Hood
Image: Amazon.com / Cubcoats

You can find just about anything on Amazon when it comes to baby items. The site is packed with baby clothing from nearly any brand you’re searching for, onesies for any occasion, nicer clothing for fancy occasions and more.

Why We Love It: When all else fails, Amazon will likely have what you’re looking for. From multipacks of onesies, to baby headbands and bibs in every color, Amazon’s got it.

Onesie multipacks cost anywhere from $12 to $29. Outfit prices vary greatly, with many averaging around $16. 


Best for Designer Brands: Zappos Baby Shop

Zappos Baby Shop
Image: Zappos.com

Shop designer brands like Burberry, The North Face, Polo Ralph Lauren, Vineyard Vines, Lilly Pulitzer and more in infant sizes on Zappos Baby Shop. The prices are better in many cases, so you’ll be dressing your baby in some of the best brands for a bargain.

Why We Love It: Your baby can be dressed in style when you get designer deals at Zappos Baby Shop. Just filter the available brands on the left-hand side of the website to browse all sorts of goods.

Designer accessories such as socks and bibs can run from about $26 to $45. Designer tees can run $42 to about $190. 


Best for Boutique Brands: Zulily

Zulily
Image: Zulily.com

Get brands like Noodle & Boo, wind + thistle, Laura Ashley Baby, Luvable Friends and more for great prices. It’s the perfect place to look for special occasion outfits.

Why We Love It: Zulily offers boutique brands for bargain prices, especiallyif you’re looking for something extra special for your little one, like a party outfit or a birthday dress.

Outfits cost anywhere from about $7 to $30, but average in the mid teens.


Best for Sales: Old Navy

Old Navy
Image: Old Navy

Old Navy’s sales are hard to beat. And coupons and sales at Old Navy are not hard to come by. On top of great prices, Old Navy’s baby clothes are seriously cute, with graphic designs, cute neutrals and trendy outfits. 

Why We Love It: When you’re searching Old Navy, you’re bound to come across a sale or some great clearance items. Plus the clothes are adorable.

Bodysuits average at $8 to $10. Sleep sets are around $16. Outfits cost around $20 to $22.


Best for Denim: Baby Gap

Baby Gap Baby Denim One-Piece Set
Image: Baby Gap

What’s cuter than baby’s first denim jacket? How about a tiny chambray shirt? Baby Gap has some great basics, but where they really shine is their baby denim section.

Why We Love It: Baby Gap has a whole section called “Baby’s First Denim.” You’ll be able to shop denim dresses, adorable rompers, overalls and, of course, jeans.

Baby jeans sell for about $29.95 but are often on sale. Denim outfits are usually priced at about $39.95.


Best for Style: Kohl’s

Little Co. by Lauren Conrad
Image: Kohls.com / Little Co.

Kohl’s has some of the cutest basics and outfits out there, in colors and styles that will appeal to millennial parents. 

Why We Love It: Lauren Conrad’s baby clothing line for Kohl’s features adorable items for tots, with pieces that work great for a gender neutral wardrobe.

Separates cost about $10.50 to $18.


Best for Outfits: Marshalls 

7 For All Mankind Infant Boys 3pc Henley And Shorts Set
Image: Marshalls.com / 7 For All Mankind

Sick of onesies? Marshalls sells outfit sets for babies that are cute enough for a street style photoshoot. 

Why We Love It: The baby outfits at Marshalls are original and come in many colors for both boys and girls. Many come with accessories such as headbands, sunhats, stuffed toys and more.

Outfit sets range from about $8 to $20.


Best for Cute Daycare Clothes: T.J. Maxx

Chick Pea Newborn Girl Muslin Coverall With Headband
Image: TJMaxx.com / Chick Pea

T.J. Maxx’s baby selection really shines, with outfits that look like back-to-school clothes, only for infants. Adorable rompers, outfits complete with jackets and accessories and many more selections will have your baby looking fashionable.

Why We Love It: The styles look like they’re made for older kids, just a lot smaller. Just because your baby is a baby doesn’t mean they always have to dress like one.

Outfits cost about $7 to about $20.

Shop T.J. Maxx Childrenswear


Best for Today’s Trends: H&M

H&M Sleeveless Romper Suit
Image: HM.com

With a lot of neutral colors like beige, tan, grays, terracotta and green, H&M’s baby selection is modern and trendy. Fabrics like linen and organic cotton make up the line, which is focused on sustainability. 

Why We Love It: We love the colors and fabrics at H&M. Even the boys’ and girls’ sections aren’t overly gendered, and the separates work great to mix and match.

Matching sets cost about $12, while multipack sets cost about $23 to $27.


Best for Knitwear: Zara Mini

Zara Newborn Baby Knitwear
Image: Zara.com

If you’ve got a winter baby on the way, Zara Mini’s knitwear section is definitely one you should peruse. There’s knit sweaters, footie pants, hats and jackets in neutrals, pinks and blues.

Why We Love It: These trendy yet classic knits will keep baby toasty and warm, and not to mention fashionable. They’re great for layering.

Sweaters sell for about $20 to $26. Knit leggings are usually around $18 and jackets are approximately $30. 


Best for Registry: BuyBuyBaby

Image: BuyBuyBaby.com

If you’re getting ready for a baby shower, making your registry on BuyBuyBaby might make things easier on your guests. You’ll be able to list all your necessities, from onesies to outfits to shoes and swimwear all in one spot.

Why We Love It: BuyBuyBaby has all the basics for baby clothing, and you won’t stop there. They’ve got everything you need for your new addition.

Onesie packs typically run about $15 to $27. Pajamas cost about $13 to $25. 

Shop BuyBuyBaby Childrenswear


Best for Personalized Clothes: Etsy

HappyHeartApparel Big Brother Shirt
Image: Etsy.com / HappyHeatApparel

Why not get something made special for the new baby? Your options are virtually endless when you search on Etsy. From monograms to monthly age onesies to your favorite movie quotes, you’ll be able to find something that speaks to your unique family style.

Why We Love It: You’ll be working with artists, many of whom are willing to take requests. You’re bound to find something that fits your family’s quirks.

Personalized baby gear ranges from about $15 to about $35.


Best for a Colorful Wardrobe: Primary

Primary
Image: Primary.com

With basics available in virtually every color of the rainbow, Primary is for the colorful family. You’ll find tie dye patterns, rainbow heart onesies and pajamas available in a selection of solid colors.

Why We Love It: If neutrals bore you, Primary is the place for you. Their style is bright and cheerful and great for summer wear. 

Pajamas are about $14.50. Single onesies sell for about $9.50 to $14. Onesie sets usually run for about $20. 


Best for Sports Fans: Carter’s

NBA® Los Angeles Lakers Bodysuit
Image: Carters.com / NBA

Want your baby to support your favorite team? Carter’s has you covered. You’ll find onesies, leggings, rompers and tees with virtually every sports team logo available.

Why We Love It: Sports team logo clothing is available for both boys and girls. Baby will be ready for the big game when you shop at Carter’s.

Sports onesies are about $14 to $15. Team logo rompers sell for about $22 and tees are $15 to $16.


Best for Graphic Onesies: The Children’s Place

The Children's Place
Image: TheChildrensPlace.com

Get all the cute patterns and funny graphic onesies you love at The Children’s Place. You’ll be able to find the most fitting onesies for each holiday, as well as practically any graphic onesie that suits your likes.

Why We Love It: From farm animals to funny phrases to holiday themes, you’re bound to find the quirky onesie you’re looking for for your little one 

Multi-packs of onesies span from around $15 to $29. Pajamas are priced from about $7 to $20.


Best for Accessories: OshKosh B’gosh

OshKosh B'gosh
Image: OshKosh.com

Booties, hats, sunglasses, headbands, hairbows, whatever you’re looking for to take baby’s outfit to the next level, OshKosh B’gosh has it. Check the accessories section for the cutest add-ons for any outfit.

Why We Love It: There’s plenty to choose from at OshKosh B’gosh, from cute outfits to great accessories for babies and toddlers. We absolutely love the tiny shoes.

Headband and hair bow sets range from $14 to $20. Hat and mitten sets are about $26. Shoes are about $20 to $36.


What to Consider When Shopping for Baby Clothes

Baby clothes are typically sized as preemie, newborn, 0-3 months, 3-6 months, 6-9 months, 12 months, 18 months and 24 months. From there, the baby will move up to toddler sizes. While babies are tiny when you first bring them home, they won’t be in newborn or preemie sizes for long. When shopping for a brand new baby, you’ll want to focus most of your budget on sizes 0-3 months and up. 

Babies are messy creatures, so you’ll likely need at least two outfits per day for your child. How many of each item you buy depends on how often you want to do laundry. It’s a good idea to purchase a cute gown or onesie for the baby’s coming home outfit. Purchase just four to sixonesies and two to four pajamas in newborn or preemie sizes in case baby is small at first. NerdWallet suggests at least six onesies in size 0-3 and about the same number of sleep rompers. Six or more socks are also a good idea for the little one, and don’t forget a few hats to keep baby warm at all times. 

It’s a good idea to keep this standard number of onesies as the baby sizes up, but you may want to purchase fewer pajamas if you’re experiencing fewer diaper blowouts as the baby grows. After three months, you may want to incorporate a few cute outfits to baby’s wardrobe for when you’re ready to start making plans and bringing baby out. How many you choose is up to you and your social calendar. Once baby is beyond size 9-12, you may find yourself using onesies less, and opting for more outfits, but it’s great to have some in stock in case it’s what your baby is comfortable in and the weather in your area.

What to Know if You’re Planning to Buy Used Baby Clothes

Some parents opt to save on baby’s wardrobe by purchasing used baby clothes or hand-me-downs. This is a great money saver, and it’s the more sustainable option as well. You can check thrift stores or local consignment shops as well as online services that offer used clothing.

Be sure that the used clothing doesn’t have any drawstrings, loose buttons or ties, which can be a choking or entanglement hazard for little ones. You’ll also want to check for stains or other damage. Always wash clothing before putting it on baby, whether it’s new, used or a hand-me-down.

How to Save on Baby Clothes

The best way to save on baby clothes is to keep an eye out for sales and coupons. Check out RetailMeNot’s coupon pages and download our Deal Finder extension to always stay on top of the latest sales. (And don’t forget to check out our buying guides on other baby gear, such as car seats and baby monitors.)

It’s also a great idea to check clearance racks and the clearance section of online stores. Shopping out of season can also be a great way to save. During the early fall, you may be able to find great deals on spring and summer wear for baby from last season, and vice versa.

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